In 1931, the birth of the hero Golden Pen Factory, the predecessor of Huafu fountain pens factory, fountain pen manufacturing prototype. Hero decades of history, creating a large number of popular pen industry in China, even the world-famous pen, hero 100 gold pen, hero 616. Hero pen in the semi-feudal, semi-colonial old China experienced several ups and downs, long-suffering, hardships opened the way for the fountain pen manufacturing in China. After the founding of New China, through public-private partnerships, in production, technology and enterprise scale has been greatly developed. In 1958, the heroes set off its fame of "pragmatic and innovative" spirit "Hero" catch "Parker" craze, and ultimately catch up with the goal of "Parker" by the factory workers of the technical and the birth of the "Hero 100" this competitive products, selling for decades, enduring; also in this to catch up with the world's most advanced process, inspired employees of honor, "open mind to learn, innovation and hard work , continue to catch up, "Hero" spirit of glory for the country. decades, the hero always cast this spirit of the national brand, walking in front of the industry in product development, technological innovation, production management and other fields. years , hero pen generation after generation of consumers agree that won several national silver medal, ministerial and the city the title of excellent products and continuous multi-session "Golden Bridge Award" the most satisfactory products so obtained, "Hero" "China Famous Brand" title, and gradually become the image of one of the representatives of the Chinese fountain pen hero fountain pens factory is also truly the first to become an enterprise of the first countries in the light industry, won several Shanghai, the Ministry of Light Industry of outstanding quality management , has won the Shanghai civilized Unit "ten consecutive", the image of the top ten industrial enterprises in Shanghai, and the State Light Industry Bureau, Shanghai "Shou contract re-credit" units, such as the title, by the countries and the Shanghai Municipal Party Committee and municipal government attention and care. late President Li Xiannian wrote an inscription for the enterprise; "the protection of national industry, to develop the international market", CPPCC, former mayor of Shanghai, Wang Daohan, a former Shanghai party secretary, now Vice Premier Wu Bangguo, the Shanghai Municipal secretary Huang Ju and other cities, the leadership of the Ministry has inspected enterprises, to give an important indication of the development of the "Hero", "Hero" tomorrow hope.
80 in the late 20th century, with the Pens at home and abroad of the competitive situation and development of the market, hero fountain pens factory on product structure was a big adjustment, mainly by middle and low steering mainly in high-grade. On the premise that enhance the intrinsic quality of products, new product output rate has remained at about 45%. At the same time set his sights on the international market, Endeavour to the international brand. Early 1990s, hero fountain pens factory officially made the import and export rights granted by the State, exports increased year by year, in recent years the average annual export volume of more than $ 10 million are exported to more than 60 countries. In December 2000, approved by the National Foreign Trade Commission, the establishment of the Shanghai Hero Light Industrial Products Import and Export Corporation, as a hero to further expand the international market has injected vitality. In the international market, many of the world's manufacturing and marketing pens well-known multinational companies have recognized the credibility and strength of the "Hero" brand, and cooperation in all aspects of product design, trade processing. Further focus on the style and shape of the design, to keep the original ethnic characteristics based on international standards, to the art, gift, quality of direction. Focus on developing new categories, new varieties of product categories from the two developed into seven face the new challenges of the new situation of economic globalization at the turn of the century, in the process of competition in the market, the hero, the hero the spirit and morale of the hero, continue to create and enhance their core competitiveness, promote professionalism "bravely assumed responsibility, team spirit of sincere cooperation, the pursuit of excellence in the spirit of innovation," the corporate culture, and guide them into a new round of entrepreneurship. Constantly absorbing new elements of the trend further with international standards, production technology and process, while preserving national characteristics, forming a unique style. For example, in some high-end pen design process to retain the national characteristics court point screw technology, in appearance, the absorption of foreign advanced surface decoration technology, the sole masters carefully using imported raw materials, greatly enhance the product category, and added value. In marketing in order to adapt to the trend of globalization of markets, and actively marketing network, established in the major cities only 10 sales branches, set up special counters in large cities, large commercial buildings, to compete on the same stage with world-renowned brands, but also in foreign hero Stationery Company, can produce local cultural goods required to undertake foreign trade business as a trading window. "Hero" pen from the date of birth accompanied by generation after generation of people to write the life, continue to leave an indelible mark in life, in the process of casting "Hero" brand "heroism" inspired generations of growth. People will not forget 30 years ago, "the hero to catch Pike moving years," Hero "pen also will be known in the world. "Hero" pen as pride and a symbol of the national industry is to become the protagonist of many historic moment and momentous occasion is essential, record every moment, let us attention and Parade: April 13, 1984, under the watchful eye of the leader Deng Xiaoping and Margaret Thatcher "Hero" pen signed the Sino-British Joint Declaration on the Question of Hong Kong, opened the way for the successful practice of "one country, two systems" thinking; same as in 1987 December 19, China and Portugal signed the joint Declaration on the question of Macao "Hero" pen; In Shanghai in 1993, the International Olympic Committee president Juan Antonio Samaranch was pleased to accept the East Asian Games host gift to him "Hero" Memorial pen; In June 1996, Japan and China, Russia and other five countries in the Summit Declaration and June 15, 2001, the Shanghai Cooperation Organization Summit Statement of the six countries, world leaders are "Hero" pen to sign it;
When the return of Hong Kong to China on July 1, 1997 in the countdown, "Hero" launched out of print issue of 1997 sets the Hong Kong Reunification Memorial pen, at a reception in Hong Kong for Celebration of Reunification, the company donated to the Hong Kong Chief Executive Tung Chee-hwa number "1997"return of Hong Kong to commemorate pen;
In October, 2001, during the APEC meeting held in Shanghai, U.S. President George W. Bush, Russian President Vladimir Putin and other heads of state with "Hero" pen to sign his name; November 11, 2001 in Doha, Qatar Sheraton Ma Jiali Adams Hall, with the Chinese Ministry of Foreign Trade and Economic Cooperation Shi Guangsheng Minister solemnly signed on the last page of the People's Republic of China's accession to the WTO Protocol text name, the audienceand sounded warm applause for a long time. This is the starting point of a long end of the "Long March", but also full of opportunities and challenges of a new journey, marking China officially boarded the stage of economic globalization, into the reform and opening; put a new stage. With the China Foreign Economic and Trade Minister Shi "Hero" pen to sign the Accession Protocol, China's opening up has entered a new stage. "Hero" pen quietly standing at the signing table, have the opportunity to accompany each of the Chinese people to witness the historic moment, all the critical moment of national development and national prosperity. The 70-year history of the development of the "Hero" pen is a microcosm of the development of China's national industry. Able to participate in the major historical events of the witness, "Hero" pen glorious, proud of the entire national industry, which fully demonstrates the Chinese government has the confidence in the face of the challenges of economic globalization and rejuvenating Ampang, enriching the people, building socialism with Chinese characteristics; also shows that the Chinese people also have the ability through further reform and opening up, seize the historic opportunity to achieve the great rejuvenation of the Chinese nation. More meaning the hero will use the "Hero" brand deep fertile soil foundation and the spirit of the "hero" of continuous irrigation, the "Hero" brand developed into a world-renowned famous brands in the wonderful work in the of Zhezhi national industrial park in front of the world that more and more brilliant. More urgent hope will be in the hands of "Hero" spirit of the brand to brave the challenges and opportunities of the post-WTO, to meet one another "hero" tomorrow.